奋进的春天 | 金融文旅齐加力 稳经济促消费
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</xg-mini-layer></div><p></p><p style="text-indent: 2em;" data-track="4"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">央视网消息:</span></strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">开年以来,随着各地消费持续回暖,多家银行纷纷出台新措施,加大对消费领域的金融支持,激发消费市场活力。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="5"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">工商银行提出要围绕居民衣食住行,聚焦住房改善、新能源汽车等大宗消费和购物、美食、休闲、旅游等消费场景,加大资源投入,制定实施优惠利率、消费补贴等一揽子金融支持政策,促进消费潜力释放。</span></p><p style="text-indent: 2em;" data-track="6"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">工商银行行长 廖林:</span></strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">我们将加大对汽车、家电、家装等消费贷款优惠力度,面向居民推出消费打折、达标抽奖等优惠举措。特别是针对“新市民”消费需求,推出“一揽子”优惠服务方案,合理增加消费信贷供给,支持有条件的居民消费升级。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="7"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">工商银行还将对受疫情影响较为严重的零售、餐饮、文旅、物流等行业,提供贷款展期、延本延息等纾困服务,帮助企业渡过难关、恢复活力。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="8"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">农业银行提出,今年将围绕衣食住行、文化教育、健康养老等消费民生领域加大投入。加快支持一批县乡村电商、快递物流配送等项目,对县域汽车、家装等消费类贷款给予优惠费率支持。邮储银行将联合多家汽车厂商在百城千县开展“乡村加邮购车季”活动,配套给予“0”利息或低利息的优惠,助力县乡居民汽车消费。中国银行、兴业银行等多家银行也都明确要加大对餐饮、住宿、文旅等领域的支持,激发消费潜力。</span></p><p style="text-indent: 2em;" data-track="9"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">江苏、福建、辽宁等地银保监局还出台多项措施,鼓励银行增加信贷投放,加大消费类金融服务减费让利力度。</span></p><p></p><div class="tt-video-box xgplayer xgplayer-inactive xgplayer-pc xgplayer-nostart" tt-videoid="v02004g10000cftlg5bc77u1tegd6gg0" data-token="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" tt-poster="https://p3-sign.toutiaoimg.com/large/tos-cn-i-qvj2lq49k0/d43576974e3e1e40b6b45dcfb1b48548?_iz=58558&from=article.pc_detail&x-expires=1678024893&x-signature=Dq%2FAPw3dnbCcpAWvc8%2Fxg9CnpZQ%3D" style="width: 100%; height: 0px; max-width: 100%; padding-top: 56.25%;"><xg-bar class="xg-top-bar top-bar-autohide" data-index="-1"></xg-bar><xg-bar class="xg-left-bar" data-index="-1"></xg-bar><xg-bar class="xg-right-bar" data-index="-1"></xg-bar>
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</xg-mini-layer></div><p></p><p style="text-indent: 2em;" data-track="12"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">在扩内需、稳经济的政策指导下,宁波市多家银行加大消费贷利率优惠力度,最低利率已降至4%以下,助力消费市场回温。</span></p><p style="text-indent: 2em;" data-track="13"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">记者在建设银行宁波市分行看到,市民金先生正在向工作人员咨询消费贷相关情况。他近期打算装修,想通过银行办理消费贷款。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="14"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">记者从宁波市多家银行了解到,为落实扩内需促消费政策,各大银行推出了不同的消费贷业务,利率折扣力度也较往年更大,最低年化利率在3.6%—4%之间。银行工作人员表示,近期办理消费贷的客户确实多了些,利率下调是重要因素之一。</span></p><p style="text-indent: 2em;" data-track="15"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">据了解,消费贷产品主要用于住房装修、汽车购置、教育培训等领域,不能用于购买房产、股票等投资。</span></p><p style="text-indent: 2em;" data-track="16"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">多地文旅局长代言本地旅游出圈</span></strong></p><p></p><div class="tt-video-box xgplayer xgplayer-inactive xgplayer-pc xgplayer-nostart" tt-videoid="v02004g10000cftlgf3c77u9s3i9saig" data-token="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" tt-poster="https://p3-sign.toutiaoimg.com/large/tos-cn-i-qvj2lq49k0/1644554f5c080022bef2ef3b519753c2?_iz=58558&from=article.pc_detail&x-expires=1678024893&x-signature=b5Xz%2FQSoD7OC04CgmBglthETmN4%3D" style="width: 100%; height: 0px; max-width: 100%; padding-top: 56.25%;"><xg-bar class="xg-top-bar top-bar-autohide" data-index="-1"></xg-bar><xg-bar class="xg-left-bar" data-index="-1"></xg-bar><xg-bar class="xg-right-bar" data-index="-1"></xg-bar>
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</xg-mini-layer></div><p></p><p style="text-indent: 2em;" data-track="19"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">前几天,四川省甘孜州道孚县文旅局长降泽多吉说文旅的短视频走红网络。视频中,他穿着宇航服跳起电影经典舞段,在道孚民居中感受民族风情,骑上骏马在草原上尽情驰骋。降泽多吉化身不同角色,带领网友走进墨石公园、道孚民居、龙灯草原,感受道孚的自然风光、人文风景之美。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="20"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">四川省甘孜州道孚县文广旅局局长 降泽多吉:</span></strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">每一个来道孚游玩的游客在道孚都能够找到自己的角色,所以,我们选择用这样一个扮演的方式来创作这个视频,火的不是我,火的是我们道孚。</span></p><p style="text-indent: 2em;" data-track="21"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">近年来,文旅局局长们亲自下场,为当地旅游业代言的案例屡见不鲜。早在2020年,时任新疆昭苏县副县长的贺娇龙,一身红衣策马雪原的视频在互联网上圈粉无数。2021年,四川省甘孜州文旅局局长刘洪以“笑傲江湖”变装视频在网络上广受好评。2022年,湖北省随州市文旅局局长解伟,为推介当地的千年银杏谷景区,以古装造型亮相,化身白衣剑客,也引发关注。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="22"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">耳目一新的表演,别具一格的创意设计,让这些视频频频冲上热搜,引发网友点赞之余,也让视频中的旅游景点受到极大关注。</span></p><p style="text-indent: 2em;" data-track="23"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">打造茶产业链条 推动茶文旅融合发展</span></strong></p><p></p><div class="tt-video-box xgplayer xgplayer-inactive xgplayer-pc xgplayer-nostart" tt-videoid="v02004g10000cftlgpbc77ufctl5qsgg" data-token="eyJHZXRQbGF5SW5mb1Rva2VuIjoiQWN0aW9uPUdldFBsYXlJbmZvXHUwMDI2VmVyc2lvbj0yMDE5LTAzLTE1XHUwMDI2WC1BbXotQWxnb3JpdGhtPUFXUzQtSE1BQy1TSEEyNTZcdTAwMjZYLUFtei1DcmVkZW50aWFsPUFLTFROalpqTmpNNFlXSmpZbUU0TkdZMU9Ea3dabVk1TkRZMU1UbGtaamRrTm1NJTJGMjAyMzAyMjYlMkZjbi1ub3J0aC0xJTJGdm9kJTJGYXdzNF9yZXF1ZXN0XHUwMDI2WC1BbXotRGF0ZT0yMDIzMDIyNlQxNDAxMzNaXHUwMDI2WC1BbXotRXhwaXJlcz04Nzg0MFx1MDAyNlgtQW16LU5vdFNpZ25Cb2R5PVx1MDAyNlgtQW16LVNpZ25hdHVyZT03OGZiZGNhODdiMzM4M2EwZTYwNDA1OWUxM2Q1ODc0YmUzNGE1YTU2NWM0NGI0N2JlYmU5ZGNlM2ZiZDQwZTIwXHUwMDI2WC1BbXotU2lnbmVkSGVhZGVycz1cdTAwMjZYLUFtei1TaWduZWRRdWVyaWVzPUFjdGlvbiUzQlZlcnNpb24lM0JYLUFtei1BbGdvcml0aG0lM0JYLUFtei1DcmVkZW50aWFsJTNCWC1BbXotRGF0ZSUzQlgtQW16LUV4cGlyZXMlM0JYLUFtei1Ob3RTaWduQm9keSUzQlgtQW16LVNpZ25lZEhlYWRlcnMlM0JYLUFtei1TaWduZWRRdWVyaWVzJTNCYWlkJTNCZGVmaW5pdGlvbiUzQmZvcm1hdF90eXBlJTNCc3RyZWFtX3R5cGUlM0J2aWRlb19pZCUzQndhdGVybWFya1x1MDAyNmFpZD0yNFx1MDAyNmRlZmluaXRpb249XHUwMDI2Zm9ybWF0X3R5cGU9XHUwMDI2c3RyZWFtX3R5cGU9dmlkZW9cdTAwMjZ2aWRlb19pZD12MDIwMDRnMTAwMDBjZnRsZ3BiYzc3dWZjdGw1cXNnZ1x1MDAyNndhdGVybWFyaz0iLCJWZXJzaW9uIjoidjEifQ==" tt-poster="https://p3-sign.toutiaoimg.com/large/tos-cn-i-qvj2lq49k0/c5636fa67cb0ad14b45361c2d03ea945?_iz=58558&from=article.pc_detail&x-expires=1678024893&x-signature=2ITHFRCGriLFn82P3i14f8maygM%3D" style="width: 100%; height: 0px; max-width: 100%; padding-top: 56.25%;"><xg-bar class="xg-top-bar top-bar-autohide" data-index="-1"></xg-bar><xg-bar class="xg-left-bar" data-index="-1"></xg-bar><xg-bar class="xg-right-bar" data-index="-1"></xg-bar>
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</xg-mini-layer></div><p></p><p style="text-indent: 2em;" data-track="26"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">茶叶是我国重要的农业特色产业,除了产品本身,茶叶带动的文旅产业也在蓬勃发展。</span></p><p style="text-indent: 2em;" data-track="27"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">在四川省洪雅县,片片茶园碧绿苍翠,在这里,游客既可以体验采摘乐趣,也可以感受传统茶文化的魅力与韵味,茶产业链条的延伸,还不止这些。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="28"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">在浙江安吉,虽然白茶还未到采摘期,但前来打卡的游客却已有不少。从卖茶叶走向卖风景,万亩茶园好风光,带动乡村旅游红红火火发展起来。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="29"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">今年,茶叶主产区纷纷推出各具特色的茶旅游线路、茶旅游产品,全国茶文旅产业总体呈现出以茶促旅、以旅带茶、文旅交汇、康养结合的鲜明特点。</span></p><p style="text-indent: 2em;" data-track="30"><strong><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">游客“变身”演员 微电影解锁影视文旅融合新业态</span></strong></p><p></p><div class="tt-video-box xgplayer xgplayer-inactive xgplayer-pc xgplayer-nostart" tt-videoid="v02004g10000cftlgu3c77u7ood2gt2g" data-token="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" tt-poster="https://p3-sign.toutiaoimg.com/large/tos-cn-i-qvj2lq49k0/fe184900ba00e46420aca12537252456?_iz=58558&from=article.pc_detail&x-expires=1678024893&x-signature=jMtYTS9t%2Bw0j8Xy42B2BQf6oFac%3D" style="width: 100%; height: 0px; max-width: 100%; padding-top: 56.25%;"><xg-bar class="xg-top-bar top-bar-autohide" data-index="-1"></xg-bar><xg-bar class="xg-left-bar" data-index="-1"></xg-bar><xg-bar class="xg-right-bar" data-index="-1"></xg-bar>
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</xg-mini-layer></div><p></p><p style="text-indent: 2em;" data-track="33"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">位于浙江东阳的浙江横店影视城将文旅元素融入影视产业,从多维度满足不同游客群体的影视体验需求。微电影拍摄体验项目便是其中之一,从体验版、豪华版到私人定制版,游客们体验进组拍戏,过足戏瘾。</span></p><p style="text-indent: 2em;" data-track="34"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">记者来到横店影视城明清宫苑景区内,一群来自湖北的游客正在分组拍摄体验版微电影。从挑选剧本、导演说戏、换装变身、开机仪式到片场还原,两个小时的拍摄体验让游客们乐在其中。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="35"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">面对文化旅游产业的转型升级,横店影视城制定了“影视文化+”的战略指引,推动影视文化与多种娱乐休闲业态融合,构建文旅大消费体系。</span></p><div class="pgc-img"><p class="pgc-img-caption"></p></div><p style="text-indent: 2em;" data-track="36"><span style="color: #333333; --tt-darkmode-color: #A3A3A3;">横店推出的我们“横”有戏玩转电影之旅,将原本需要数月才能完成的影视创作“浓缩”至几十分钟至几天不等。拍一部定制专属的微电影,成了越来越多团队游客和机构企业团建的新选择。</span></p> 金融文旅齐加力,激发消费市场活力。 金融文旅齐加力,稳经济促消费 助力消费市场回温,促进经济发展行稳致远 金融赋能文旅产业,激活文旅产业一池春水! 金融文旅齐加力,稳经济促消费。开年以来,各地消费持续回暖,各项措施加大支持,激发消费市场活力。 金融文旅齐加力 稳经济促消费。[点亮平安灯][点亮平安灯][点亮平安灯][烟花][点亮平安灯]
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